Services provided:
Research and Analysis
Branding
Collaterals design
Packaging Design
Web Design
Art Direction
www.okeana.com. Comming Soon
Brand Name: Okeana
“Okeana is based on respect and responsibility when creating special products, carefully designed to dress the whole family. It’s a brand whose garments feature unique hand-painted prints, evoking a world of colors where anything is possible. Simple and minimalist patterns, with clean lines that flatter any silhouette, combined with what makes us unique, which are our wonderful printed fabrics.”
“The brand standards are a set of guidelines for colors, photography, and graphic elements; logo specifications; fonts, and messages that make up the brand. They are the glue that holds the brand together and help create and protect the company’s brand identity.”
Collateral Designs
Collateral designs for Okeana would encompass various materials and assets used to support the brand’s identity and marketing efforts. Here are some examples:
1. Business Cards: These would feature the Okeana logo, along with contact information and possibly a visually striking pattern or image consistent with the brand’s aesthetic.
3. Packaging: Packaging for Okeana products would showcase the brand’s logo and possibly its unique hand-painted prints, ensuring a cohesive and memorable unboxing experience for customers.
4. Tags and Labels: Tags attached to garments or other products would feature the Okeana logo and possibly care instructions or other relevant information. Labels sewn into clothing would also carry the brand’s identity.
5. Marketing Materials: This could include flyers, brochures, or catalogs showcasing Okeana’s product range, featuring high-quality images of garments with unique hand-painted prints and minimalistic designs.
6. Digital Assets: Collateral designs extend to digital platforms, such as social media graphics, email templates, and digital advertisements, all reflecting the brand’s visual identity and messaging.
Overall, collateral designs for Okeana would aim to maintain consistency in branding across various touchpoints, reinforcing the brand’s identity and leaving a lasting impression on customers.